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The People Have Spoken

FinOptimal has built and maintained our customized accounting system. Basically, everything that we are able to define in our financial operations and accounting processes, they automated for us or provided us. Their automation is tremendously thoughtful and tailored to our specific business needs which has enabled us to scale our business without inflating headcount, while increasing the speed and efficiency of our monthly close and significantly enhancing the accuracy and integrity of our data.

Meir Rotenberg
Director of Finance at Spiff
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As a bean-to-bar chocolate manufacturer and a premier CPG brand, Raaka had complicated operations. They had omni-channel sales and a complicated manufacturing process. They were really struggling under the weight of their financial operations and a Netsuite implementation was too costly for their size, yet Quickbooks (and a bunch of other disparate financial software) was leading to a tremendous amount of manual data entry and data consolidation to just get a quarterly close. FinOptimal integrated Quickbooks with all their revenue streams to allow Raaka to have a super accurate view of their revenue by channel, and helped automate Whole Foods reporting. We also helped automate their expense allocations and the automation of a complicated payroll process. FinOptimal has been there side-by-side to help with ad hoc requests as new sales channels open. "Not only have I been able to keep overhead low as I’ve scaled my business through FinOptimal’s automations, but I have clear, clean, actionable data and auditable financials for my stakeholders."

Ryan Cheney
Co-Founder Raaka Chocolate ‍
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"As a franchisee, what I appreciate most about FinOptimal is the scalable accounting system they built for me. In our time working together my location count has continued to increase, but my back-office costs have stayed very reasonable. Their integrations automate a complex payroll cycle and give me visibility into my metrics, and that helps me report performance to HQ in an incredibly streamlined way!"

Liz Weiner
CFO of six School of Rock franchises
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“As Excel Sports Management has expanded and diversified into a full-service sports agency serving both athlete and B2B clients, FinOptimal has allowed us to scale rapidly without sacrificing the accuracy or timeliness of payments or financial reporting. FinOptimal’s highly customized, technology-forward tools have streamlined our billing and expense management processes, allowing us to track revenue and expenses on a granular basis to support real-time business decisions. They have largely automated our monthly close, saving a tremendous amount of time. We have been clients for over seven years and are incredibly pleased with the value. We have not encountered a competitor with the experience and expertise to build and operate our back-end financial operations at scale.”

Phil Mayer
CFO at Excel Sports Management
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